For the past seven years, I've had the opportunity to serve as the Director of Design and Systems at Soulheart, a digital marketing agency where I’ve been able to grow and refine my skills across various creative and strategic areas. In this role, I’ve led a range of web design projects, building a portfolio of websites that balance both aesthetics and functionality. Branding has always been a passion of mine, and I’ve enjoyed helping clients develop identities that feel authentic and compelling.

Beyond web and brand design, I also create design collateral for long-term clients, ensuring consistency and impact across their marketing efforts. My experience spans graphic design, web design, project management, product development, UI/UX design, social media, and marketing strategy. During my four years on the leadership team, I’ve been grateful for the chance to contribute to the company’s growth while continuing to learn and collaborate with a talented team.

Growing up in Hawaii, I’ve always been drawn to photography—it’s been a natural way for me to capture the beauty and adventure that surround me. Instagram quickly became an outlet for that passion, and as I began taking photography more seriously, I found myself diving deeper into the platform’s evolving trends. With my background in business and marketing, it felt like the perfect space to blend creativity with strategy.

I started my account as a way to share my experiences and keep the childlike spirit of adventure alive. Over time, I experimented with different styles of content and was thrilled to see my community grow to over 18k followers, with several of my reels reaching millions of views.

Content creation has become more than just a hobby—it’s something I genuinely love, especially outdoor lifestyle photography and video storytelling. I enjoy crafting unique concepts that not only capture a moment but also serve as a way to share meaningful messages in fresh, engaging ways. Beyond my own travels and adventures here in Hawaii, I’ve had the privilege of creating social media content for a variety of clients, always working to tailor my approach to match each brand’s unique voice and audience.

For over a decade, I’ve been honing my skills behind the camera, working as both a photographer and videographer. Along the way, I’ve had the chance to collaborate with a variety of brands, creating user-generated content, product photography, behind-the-scenes footage, and storytelling that captures real experiences. My work is always rooted in adventure, the outdoors, and immersive experiences—bringing products to life in an authentic way.

I’ve been fortunate to partner with brands like Insta360, Portland Leather, Zagg, Ridge, Sandbox VR, and Vessi, crafting content that showcases their products in a way that feels natural and engaging.